Bloomberg: Scott Rostan “Yahoo’s Dot-Com Premium for Tumblr Tests Mayer: Real M&A”
May 21, 2013
http://www.bloomberg.com/news/2013-05-21/yahoo-s-dot-com-premium-for-tumblr-tests-mayer-real-m-a.html By Tara Lachapelle Marissa Mayer is buying companies like it’s 1999. The Yahoo! Inc. (YHOO) chief executive officer yesterday announced the company will acquire blogging network Tumblr Inc., part of a plan to restore the Web portal to its heyday as an Internet darling. With $13 million in sales last year, Tumblr’s $1.1 billion price tag represents the richest valuation for a dot-com company since 2000, according to data compiled by Bloomberg on deals for which revenue figures are available. “Using any conventional metrics, the price is absurd,” said Scott Rostan, a former mergers and acquisitions analyst whose New York-based Training The Street teaches new hires at investment banks about deals. “That’s because this isn’t about the valuation per se. It’s about future value, it’s about potential, and therefore it’s going to go on Yahoo’s team and Mayer’s shoulders [...]








