Last Updated: May 29, 2026
Training The Street LLC is a company incorporated and registered in the United States of America with its registered office at 275 Madison Avenue, Suite 1201, New York, NY 10016, United States of America (the “Company”, “we”, “us” or “our”). Our group of companies include Training The Street UK, LLC, Training The Street HK Limited, StreetMasters Inc., Adkins & Matchett (UK) Limited, Adkins, Matchett & Toy Ltd and Adkins, Matchett & Toy (Hong Kong) Ltd.
Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and allows us to improve our website.
A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer’s hard drive. The Company uses ‘analytical cookies’. These allow us to recognize and count the number of users logging into the website and to see how users move around the website when they are using it. This helps us make sure the website is meeting users’ needs and to find out how we could improve.
We and our group of companies use cookies or similar technologies to analyse trends, administer our website, track users’ movements around our website, and to gather demographic information about our user base as a whole. You can control the use of cookies at the individual browser level, but if you choose to disable cookies, it may limit your use of certain features or functions on our website or of the service we provide as some of our features or services may not function properly without cookies.
We use the following cookies:
- Strictly necessary cookies. These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website, use a shopping cart or make use of e-billing services.
- Analytical or performance cookies. These allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
- Functionality cookies. These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region).
- Targeting cookies. These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests.
You can find more information about the individual cookies we use and the purposes for which we use them in the table below:
TrainingTheStreet.com
| Cookie Title
Cookie Name |
Purpose | More information |
| Wpe-auth | Examples of purposes for which a cookie may be used:
This cookie is essential for our site to: Store information about your preferences, and so allow us to customise our site and ensure the website loads properly. |
|
| Wp-setting-time | This cookie enables us to:
Identify the time a user enters the website. |
|
| WordPress_logged_in | Examples of purposes for which a cookie may be used:
This cookie enables us to: Recognise you when you return to our site and store logged in users. |
|
| WordPress_sec-da | Examples of purposes for which a cookie may be used:
This cookie enables us to: Store account details |
|
| _gtm
Google Tag Manager |
Google Tag Manager
This cookie enables us to: Store information about your preferences, and so allows us to customise our site and to provide you with offers that are targeted to your individual interests. Track user behaviour on our stie. |
http://www.google.com/policies/privacy/ads/ |
| _GA
Google Analytics |
Google Analytics Cooke.
This cookie enables us to analyze how users use the site. Please note that on this website, Google Analytics code is supplemented by “ga(‘set’, ‘anonymizeIp’, true) ” to ensure an anonymized collection of IP addresses. |
http://www.google.com/policies/privacy/ads/ |
| __exponea_etc__ | Enables us to connect visitors to customer profiles in our customer database. | |
| __exponea_time2__ | Tracks website session start and end | |
| Meta Pixel | The Meta pixel is used for website tracking and remarketing. | |
| LinkedIn Pixel | The LinkedIn pixel is used for website tracking and remarketing. | |
| Reddit Pixel | The Reddit pixel is used for website tracking and remarketing. |
TTSacademy.com
| Name | Purpose | Duration |
| _ab | Used in connection with access to admin. | 2 years |
| _secure_session_id | Used in connection with navigation through a storefront. | 24 hours |
| _shopify_country | Used in connection with checkout. | Session |
| _shopify_m | Used for managing customer privacy settings. | 1 year |
| _shopify_tm | Used for managing customer privacy settings. | 30 minues |
| _shopify_tw | Used for managing customer privacy settings. | 2 weeks |
| _storefront_u | Used to facilitate updating customer account information. | 1 minute |
| _tracking_consent | Tracking preferences. | 1 year |
| c | Used in connection with checkout. | 1 year |
| cart | Used in connection with shopping cart. | 2 weeks |
| cart_currency | Used in connection with shopping cart. | 2 weeks |
| cart_sig | Used in connection with checkout. | 2 weeks |
| cart_ts | Used in connection with checkout. | 2 weeks |
| cart_ver | Used in connection with shopping cart. | 2 weeks |
| checkout | Used in connection with checkout. | 4 weeks |
| checkout_token | Used in connection with checkout. | 1 year |
| dynamic_checkout_shown_on_cart | Used in connection with checkout. | 30 minutes |
| hide_shopify_pay_for_checkout | Used in connection with checkout. | Session |
| keep_alive | Used in connection with buyer localization. | 2 weeks |
| master_device_id | Used in connection with merchant login. | 2 years |
| previous_step | Used in connection with checkout. | 1 year |
| remember_me | Used in connection with checkout. | 1 year |
| secure_customer_sig | Used in connection with customer login. | 20 years |
| shopify_pay | Used in connection with checkout. | 1 year |
| shopify_pay_redirect | Used in connection with checkout. | 30 minutes, 3 weeks or 1 year depending on value |
| storefront_digest | Used in connection with customer login. | 2 years |
| tracked_start_checkout | Used in connection with checkout. | 1 year |
| checkout_one_experiment | Used in connection with checkout. | Session |
TTSacademy.com Reporting and Analytics
| _landing_page | Track landing pages. | 2 weeks |
| _orig_referrer | Track landing pages. | 2 weeks |
| _s | Shopify analytics. | 30 minutes |
| _shopify_d | Shopify analytics. | Session |
| _shopify_fs | Shopify analytics. | 30 minutes |
| _shopify_s | Shopify analytics. | 30 minutes |
| _shopify_sa_p | Shopify analytics relating to marketing & referrals. | 30 minutes |
| _shopify_sa_t | Shopify analytics relating to marketing & referrals. | 30 minutes |
| _shopify_y | Shopify analytics. | 1 year |
| _y | Shopify analytics. | 1 year |
| _shopify_evids | Shopify analytics. | Session |
| _shopify_ga | Shopify and Google Analytics. | Session |
Except for essential cookies, all cookies will expire after one calendar year unless noted in the table above.
Please note that the following third parties may also use cookies, over which we have no control. These named third parties may include, for example, advertising networks and providers of external services like web traffic analysis services. These third party cookies are likely to be analytical cookies or performance cookies or targeting cookies:
- Vimeo
To deactivate the use of third party advertising cookies, you may visit the consumer page to manage the use of these types of cookies visit http://www.networkadvertising.org/managing/opt_out.asp.
You can choose which analytical, functionality and targeting cookies we can set by clicking on the button(s):
Strictly essential cookies ON
Analytical or performance cookies OFF
Functionality cookies OFF
Targeting cookies OFF
If you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our website.
This Cookie Policy forms part of our website terms of use which are available at https://trainingthestreet.com/terms-of-use/
Ketch cookies
Data Analytics
Analytics cookies or performance cookies track website visitors and their user behavior. The data is then used to improve the website’s functionality and, in turn, user experience.
| Cookie | Description | Purpose |
| CLID | Microsoft Clarity ID | Store a unique identifier that tracks a user across multiple browsing sessions for analytics and advertising purposes. |
| _clsk | Microsoft Clarity Session | Connect multiple page views into a single user session within Clarity’s analytics system. |
| _ga | Google Analytics | Assign and store a unique client identifier that distinguishes one visitor from another |
| _ga_* | Google Analytics measurement ID | Maintain session state and persist key session-level data for a specific GA4 property. |
Essential Services
Essential Services cookies are cookies required for the website to function and provide the basic information requested by the website user. These cookies are exempt from collecting user consent and can be set regardless.
| Cookie | Description | More information |
| cjConsent | CJ Affiliate Consent | Store the user’s consent preferences related to CJ Affiliate’s tracking activities. |
| cjUser | CJ Affiliate User | Store a unique identifier for the user within the CJ Affiliate network. |
| nitroCachedPage | NitroPack Cached Page | Indicate whether the current page being served to the visitor is a cached version generated by NitroPack. |
| SM | Microsoft Session Management | Support session management across Microsoft’s online services. |
| Test_cookie | Google Test Cookie | Check whether the user’s browser supports and accepts cookies. |
| WordPress_ | WordPress | Manage authentication and session state for logged-in users on WordPress-powered websites. |
Targeted Advertising
Creation and activation of advertisements based on a profile informed by the collection and analysis of behavioral and personal characteristics; we may set cookies or other trackers for this purpose.
| Cookie | Description | Purpose |
| _fbp | Facebook Pixel browser | Identify and store a unique browser ID, which Facebook uses to match website visitors to Facebook user profiles for ad targeting and measurement. |
| _gcl_au | Google Click Linker – Auto | Store a unique identifier that links a user’s ad click to their subsequent actions on a website. |
| Li_sugr | LinkedIn Server Unique Group ID | Make a probabilistic match of a user’s identity across devices and environments where direct identification isn’t possible. |
| MUID | Machine Unique Identifier | Assign a unique identifier to each browser/device, allowing Microsoft to track user activity across websites that use Bing Ads, Microsoft Advertising, or Microsoft Clarity. |
| pardot | Salesforce Pardot | Track visitor activity on websites that use Salesforce Pardot’s marketing tools. |
| visitor_id* | Salesforce Pardot Visitor ID | Store a unique identifier that ties a website visitor to a specific prospect record in the Pardot database. |
| visitor_id*-hash | Salesforce Pardot | Store a cryptographic hash that validates the integrity of the corresponding visitor_id* cookie. |